Business

Brian Burns / May 14,2022

SMS marketing: How to do it without compromising customer privacy

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SMS marketing: How to do it without compromising customer privacy

 How to do it without compromising customer privacyShort messaging services (SMS) are text messages sent and received from smartphones and are restricted to 160 characters. It may be regarded as an “old” form of communication, but it’s used in SMS marketing. But what is SMS marketing all about?
What is SMS marketing?
SMS marketing is where a company or business sends marketing messages to people through text. It’s a type of opt-in marketing that calls for having contacts and subscribers. This differs from social marketing, where the marketer posts publicly, allowing people to like or follow. To do this, you’ll need SMS marketing software like Drop Cowboy Ringless Voicemail & Text or other similar tools to maximize this marketing strategy and get a higher return on investment.
Examples of the common types of SMS marketing are:

Brian Burns / May 13,2022

Top 5 CRM Companies To Keep an Eye on in 2022

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2020 saw the emergence of many new marketing trends – unfortunately, due to the Covid-19 pandemic, many of these trends are based on the practice of leaving people out.
In the age of distance selling and social ordering, distance interactions with any business are now more common than ever.
Are you looking for a CRM company to invest in? Check out the list of CRM companies to keep an eye on in 2022!
Benefits of Having a CRM
All of these companies provide the best CRM software that can help businesses keep track of their customers and sales. They all have different features and pricing, so it is important to find the right one for your business.
Hubspot is known for its free CRM, while Salesforce is known for its enterprise-level CRM software. Zoho offers different features that make them stand out from the crowd.
It is important to research these companies and find the right one for your business needs.
Top 5 CRM Companies 
There are a few key things to look for when assessing which CRM company to keep an eye on in 2022. Firstly, customer service and satisfaction is crucial. Secondly, how user-friendly is the CRM software? Is it easy to use and comprehensive in its features? Thirdly, how affordable is the CRM solution? Fourth, is the company innovative? Is it constantly releasing new updates and features? And fifth, is the company customer-centric? Is it always putting the customer first? 
Keeping these factors in mind, here are 5 CRM companies to keep an eye on in 2022:
Oracle 

Brian Burns / May 12,2022

PSA: How to avoid expensive penalty toll charges when using RFID?

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PSA: How to avoid expensive penalty toll charges when using RFID?

A TikTok user has complained about getting a shock for being charged the maximum toll rate while using RFID. Instead of a couple of ringgit, the user was charged RM37.47 for toll. It appears that the person has entered and exited a closed-highway system using two different payment methods.

@typicalwhitemale #RFID #tng #toll #plus #penalty #productdisclosure #consumerright ♬ original sound – Archer

Brian Burns / April 15,2022

Palm Weaving for Eastern Palm Sunday

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Palm Weaving for Eastern Palm Sunday

Palm Weaving for Eastern Palm Sundayimage via scoop empire | AFP
In Christian faith, Palm Sunday marks the beginning of the Holy Week ahead of Easter Sunday, which historically accounts to the most important week to the Christian community.
Palm Weaving for Eastern Palm Sundayimage via al ahram
Palm Weaving for Eastern Palm Sundaycommunion during Palm Sunday mass | image via al ahram
It is believed in Christian faith that the day marks Jesus Christ’s arrival in Jerusalem. Upon His entry into Jerusalem, it is believed that he was surrounded by worshippers who carried palm fronds and olive branches.
Palm Weaving for Eastern Palm Sundayimage via grande voyage Italy
Palm Sunday is a joyful day – where palm fronds surround and are distributed in Churches in Egypt – children and families gather to weave their palm fronds into the most beautiful shapes.

Brian Burns / April 10,2022

Why We Should Rebuild the Civilian Conservation Corps

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Why We Should Rebuild the Civilian Conservation Corps

When it comes to shifting away from a carbon-based economy, the two big questions are “how” and “how fast.” Answering either will require a parallel shift in employment priorities. Fortunately, there’s a smart way to fill the millions of green jobs the initiative will require—and a 90-year-old model for how to do it.
That precedent is the Civilian Conservation Corps, the New Deal program that helped 3 million young people who were out of work during the Great Depression. In nine years starting in 1933, CCC workers planted 3 billion trees, built or improved 800 national and state parks, constructed bridges and roads, mitigated erosion, suppressed wildfires, and controlled flooding. Corps members also got paid, and part of that money went to their families back home to bolster local economies. Our national memory recalls it as a win for everyone involved, and today the CCC is known as the most popular New Deal program.
But mythologizing comes easy, and the reality was more complicated. For starters, the Civilian Conservation Corps excluded women. It was also segregated with separate units for Black and Native American members, both mostly overseen by white workers and offering little opportunity for advancement. The wage was livable, but only in the context of the provided room and board. And the work was primarily physical labor, with professional training in things like forestry, surveying, or cooking as an incidental benefit. The mass mobilization of Corpsmen into the armed forces of WWII ended the experiment, leaving us no clear picture of how the program would have fared in better economic times.

Brian Burns / April 10,2022

Why Your Business Should Integrate Your Social Media and Website

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Why Your Business Should Integrate Your Social Media and Website

The age of the internet and social media has drastically changed the landscape for business’ online presence. It’s practically essential that businesses use both social media and have a company website. One way to strengthen both is to integrate social media and your website. Social media integration builds brand image, reputability, interactivity of your site, and more.
What is Social Media Integration?
Social media integration means using your business’ social media accounts as a part of your marketing strategy. This can be done by directing your followers on social media to your site, or by having your social media accounts easily accessed on your business website. In simplest terms, it is incorporating your company’s social media into your website to promote your business across platforms. Promoting your social media on your site brings more social media followers while directing your followers to your business site creates more page traffic. It’s a win-win.
Why Your Business Should Integrate Your Social Media and WebsiteWith the prevalence of social media these days, it’s almost impossible to avoid. By integrating it into your website, you use it to your advantage.
Why Social Media Integration is Important

Brian Burns / April 10,2022

What to Look Out for When Buying a Used Spray Foam Rig or Trailer

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Spray foam contractors invest a lot of time and money in acquiring and maintaining their spray foam equipment. A reliable spray foam rig contains a strategic combination of equipment in an ergonomic layout so that contractors can set up quickly, complete the job with minimal downtime and errors, and pack up efficiently. But with high upfront costs for new equipment, contractors can feel the pinch when unexpected needs arise.

Although Intech Equipment & Supply offers in-house financing to make many types of purchases work, contractors can also manage costs by purchasing a used spray foam rig.  This option gives our customers the freedom to get what they need without paying full price. Whether it’s to kickstart a business, replace broken equipment, or supplement an existing fleet, our used equipment has helped many contractors get through a season without further delays.

Make Sure The Equipment Meets Your Needs

It can be tempting to get just anything because it’s available, but if your spray foam trailer contains the wrong equipment for your needs, you can fall behind schedule. This is especially true if you get a spray foam machine that doesn’t have enough output or versatility. In the case of used equipment, it’s better to get something that has more power than less, but you still have to make sure it’s not going to be too big or “too much” either.

Brian Burns / April 09,2022

Financing Is So Famous, Yet Why?

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The research of finance is an essential part of organization as well as economics. The term refers to the procedure of generating, transporting, and allocating funds. Its primary focus is the development of a company’s value while maintaining a balance in between threat and opportunity. The term can be further split into public finance and also company finance. Public financing concentrates on the tasks that federal governments require to money their operations, including taxes, financial obligation issuance, budgeting, worldwide trade, and inflation regulation. By comparison, business and personal finance are worried about the economic facets of running a service, including purchases, res budgeting, and also danger administration.
The research study of money concentrates on the creation of new money as well as the management of the existing monetary system. Just like any kind of industry, funding is the procedure of transporting cash from savers to individuals. Financial institutions and other banks work as middlemans, allowing funds to pass from savers to consumers. These intermediaries can after that be classified as businesses, federal governments, as well as people. Investment firm, for example, utilize financial debt to raise funds. Furthermore, pensions as well as insurance cases can be identified under the classification of financing.

Brian Burns / April 03,2022

Tesla CEO Elon Musk buys nearly 10% of Twitter’s stake, becoming the largest shareholder.

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The US SEC said in its filings that Tesla and SpaceX CEO Elon Musk invested nearly $3 billion in Twitter, holding nearly 10 percent of the social media platform.
According to electrek, the survey found that the vast majority of billionaires own most of their assets linked to their investments in companies such as Jeff Bezos and Amazon and Mark Zuckerberg with Meta (Facebook), and they tend to have stock portfolios. a variety of at least $2,000 – $3 billion
Musk, the richest man in the world but vice versa Musk has always claimed that he is the least invested. The only public stock he invested in him was Tesla’s. which is the company he manages and co-founded He also has some private investments. He’s often in companies he’s directly involved with, such as SpaceX, The Boring Company, and Neuralink. In the past, he’s made small investments in startups like DeepMind, but he hasn’t bothered to make those investments. He commented that those businesses were never an important part of his business… until now.

Brian Burns / April 02,2022

Weekly Market Pulse: What Now?

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Weekly Market Pulse: What Now?

The yield curve inverted last week. Well, the part everyone watches, the 10-year/2-year Treasury yield spread, inverted, closing the week a solid 7 basis points in the negative. The difference between the 10-year and 2-year Treasury yields is not the yield curve though. The 10/2 spread is one point on the Treasury yield curve which is positively sloped from 1 month to 3 years, negatively sloped from 3 years to 10 years and positively sloped again from 10 out to 30 years:
 What Now?
So, yes, parts of the yield curve are inverted but the short end of the curve remains fairly steep. That is an unusual situation with no recent comparable periods (back to the 1978 inversion). Typically, 10/2 inversions occur when the entire curve is flat with maturities shorter than 2 years going on to invert later at varying frequencies. So what does the current shape of the curve mean? The Fed is a follower on rates, not a leader, and if the market really believed the Fed’s hawkish rhetoric, I don’t think the front end of the curve would be this steep. Or it could just be due to a lot of uncertainty about the Fed’s path to higher rates. One thing is sure; as the nature of the economy reveals itself over the coming months, the yield curve will continue to change – at the market’s pace, not the Fed’s. Rates markets will anticipate any growth or inflation slowdown or acceleration long before it is apparent in the economic stats.  

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